Leading telecommunications solution provider Robi Wednesday lit up ten remote villages across the country with solar power. Undertaken as part of the CSR initiative of the company, the programme coincided with the heralding of the Bengali New Year.
The villages are Tamaruddi of Nowakhali, Bachamara of Manikganj, Pachuria of Gopalganj, Protapnagar of Shatkhira, Charjanajat of Madaripur, Motherbunia of Patuakhali, Chaitar Khamar of Kurigram, Char Neuton of Bhola, Padma of Barguna and Pirganj of Jadabpur. These villages will be known as Robi Palli.
This initiative was kicked off by Chief Marketing Officer of Robi, Mr. Bidyut Kumar Basu when he lightened up a house in a remote village of Amtoli.
To facilitate development of Bangladesh's rural people, Robi is initiating a project to reach 500 homes in 50 hard-to-reach villages all over the country. Each of these 500 rural households will be provided with 20WP solar panels by May this year. This will help the power starved villagers with light at night and enable them perform personal, social and economic activity. This project will be technically supported by Rural Service Foundation (RSF).
Chief Marketing Officer of Robi, Mr. Bidyut Kumar Basu said: We respect our local tradition, yet march ahead with innovation and creativity. According to the Ministry of Power 53% of Bangladesh is still in need of power supply, it is also a country that is blessed with abundant solar energy, which can provide a clean solution to this shortage.
Any modern society and economy requires uninterrupted supply of electricity for development and prosperity. In fact, "per capita electricity consumption" is an important economic indicator that measures a country's level of development. Yet, Bangladesh's the largest environmental challenge today is to provide clean energy and reduce carbon emission. In Bangladesh Wind and hydro electricity opportunities are limited. But solar energy is abundant and could be a tangible solution. Robi will be working closely to ensure that the farthest corners of the country are also facilitated with electricity sourced from solar energy.
Sania Mahmood, Head of Marketing, Mohiuddin Babar, Head of Communication and Media Relation along with other officials of Robi were also present at the event.
Robi, the brand, aims to radiate the spirit of life and energy in its every activity throughout the country. That is why Robi wants to work towards building Bangladesh illuminated by the power of the sun and work towards a brighter future.
Robi is also involved with different corporate social activities. As part of these activities, Robi has taken care of all medical fees related to the birth of those children born at Marie Stopes clinic across Bangladesh on 28th March, 2010 and their mothers.
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